Eggland's Best
Brand architecture and creative asset development
Objective:
Design branded elements to differentiate product categories. Create distinction and elevate the Eggland’s Best brand online and at retail. Develop a series of templated design options that can be leveraged by internal teams to create brand consistency.
Strategy:
- Expand on established brand guidelines to invigorate the Eggland’s Best brand presence online
- Apply brand strategy and superior graphic design to create an attention getting and elevating brand expression to drive incremental sales and expand reach
Brand Strategy / Graphic Design / Brand Architecture
Results:
- Brand consistency for The Eggland’s Best internal team
- An elevated and more consumer focused brand presentation
- A more engaging, benefits focused online experience